Are You Connecting with Social Media?

By Nevin Adams • 4/20/2015 • 0 Comments

A 2014 survey found that three-quarters of advisors are using social media for business, and two-thirds have gained new clients via social media — up from 49% in 2013.

The 2014 Putnam Investments Survey of Financial Advisors’ Use of Social Media found that more than a third (36%) of financial advisors use Facebook, and nearly two-thirds use LinkedIn, though there are generational and demographic differences. 

For this week’s survey, I’d like to know: 

  • which, if any, social media channels you use, either for work or personal;
  • which you find most useful (if any); 
  • which you’d like to do more with if you could; and 
  • how you feel about the subject of social media generally.

You can weigh in at https://www.research.net/s/Socialstanding2015. We’ll post the results on Friday.

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